http://www.foreignpolicy.com/story/cms.php?story_id=3177
How the NBA is marketing itself to China via Yao Ming. (Apparently, a few years before David Stern took over the NBA in 1984, the final was shown on tape delay.)
http://www.foreignpolicy.com/story/cms.php?story_id=3177
How the NBA is marketing itself to China via Yao Ming. (Apparently, a few years before David Stern took over the NBA in 1984, the final was shown on tape delay.)