http://adage.com/article?article_id=115287
The unfortunately named “(RED)” campaign for the Global Fund has raised just $18 million; up to $100 million is estimated to have been spent advertising it.
http://adage.com/article?article_id=115287
The unfortunately named “(RED)” campaign for the Global Fund has raised just $18 million; up to $100 million is estimated to have been spent advertising it.